Mobile games have already continued to transform their shape and dynamics over the years. According to many app development experts, it is considered to be one of the highly distinguished categories of mobile applications where not only users are countless but even millions of app providers offer similar gaming apps. This intense level of market rivalry has forces the developers to introduce newer levels of mobile gaming where players can be set in the midst of action and thrilling adventure. Now it is an era where mobile users want to engage with intense virtual reality based mobile gaming and wearable devices for a more stunning mobile entertainment experience. On the other hand, location based gaming apps with extended cloud support are on the verge of their success. A leading mobile game development company has further highlighted the rapid growth of gaming segment by enlightening its swiftly increasing number of yearly revenues that are continually growing at an exponential rate.
I agree that VR is the direction that mobile games are working towards. This gaming segment is certainly growing and gaining speed, while attracting a lot of investment money and increased revenues. However, I am not sure that there will be significant increases in the VR-based game market by 2018. The market will really take off in the next few years, definitely. Also, as mobile games have developed, there is fierce competition in the market to provide games at little-to-no cost to the downloader. This is what has come to be expected, especially in heavily-saturated markets like China. So, we will see apps trying to keep up monetization through mobile ad marketing. 2018 will see an increased push towards in-app video ads, such as rewarded video ads. Rewarded video ads have been studied to have many advantages for both the game and the advertiser. Perhaps one day soon we will even see VR ads in the VR-based mobile games.
I guess that we will even see VR casinos or something like that. However, VR shooters like AAA projects have to be awesome.